Lauren Conrad at the Avon Hope Honors Gala: Forties Glam With A Modern Twist

On Tuesday night in NYC, Lauren Conrad attended the Avon Hope Honors Benefit on behalf of the m.powerment campaign, her philanthropic initiative with mark. Cosmetics dedicated to breaking the cycle of dating abuse and partner violence. Lauren wanted a retro look, reminiscent of Rita Hayworth and Veronica Lake and here's exactly how I created her Forties glam, using all mark. products:

Face: For a perfectly-polished complexion, I evened out Lauren’s skin tone with Powder Buff Natural Skin Foundation in Natural, giving her a super-velvety finish. To emphasize the delicate contours of her face, I applied Bronze Pro Bronzing Powder starting in the hollow of her cheeks, then directly under her cheekbones, up to her temples, across her hairline and under her jaw line. I then swirled Good Glowing Custom Pick Powder Blush in Star Glo on the apples of her cheeks for a subtle rosy glow.



Eyes: Lauren loves her signature winged-out black liquid liner look which I amped up tonight by drawing Get In Line Hook Up Liquid Waterproof Eyeliner in Painted Black a little thicker in the outer corners of her eyes. I then coated her lashes in Make It Big Lash Plumping Mascara in Raven for thickness and length and added individual lashes (4 smalls and 6 mediums on each eye) to complete the look.



Lips: I gave Lauren a classic red old-Hollywood pout with Dew Drenched Moisturlicious Lip Color in Wave, a true Hollywood red that is warm enough to look gorgeous on everyone. To properly set the color to last all evening, I dipped a cotton swab in Matte-nificent Oil-Absorbing Powder in Natural Buff and carefully traced the outer rims of the lips. For that final touch of extra impact and depth, I added a dab of Belle of the Ball Lip Balm in Sheer Red in the center of the lips with my finger.







All photos courtesy of WireImage and mark. Cosmetics.

Lauren Conrad at the Style Awards: How to Create Feminine with an Edge

At last night's 6th Annual Style Awards, Lauren contrasted an ultra-feminine look with a rock twist, from her floral bubble dress paired with studded punk pumps to her braided half-up-do and soft curls contrasted with a hot pink lip and black liquid liner, all in honor of her stylist Britt Bardo, to whom she presented the Style Star Award. I am obsessed with mixing things up because overly girlie comes off a little cutesy, while overly punk comes off... well, just that...




To create the look, I first filled in her entire lip with Kissink Lip Tintmarker in Berry Bitten, a lip stain favorite of ours that lasts all night yet isn't dry or flaky. Then I added a coat of Lip Exotics Lip Lacquer Hook Up in Pop for a luscious wet look with a huge color impact. For her cheeks, I applied Just Pinched Instant Blush Tint in Cheeky, a perfect true pink cream blush, on the apples of her cheeks then dusted above her cheekbones in Twinklebelle (Rose), a shimmery pearlized powder that I also used on her collar bone and shoulders. Finally, to keep all of the emphasis on her winged-out cat eyes (Get In Line Liquid Liner Hook Up in Painted Black), I left her lower lash line undefined, except for a coat of Make It Big Mascara in Raven.



All photos courtesy of WireImage, Life.com, Just Jared and Mark Cosmetics.