Monday, September 21, 2009

Lauren Conrad in NYC: 5 Days, 6 Looks, 1 Signature Style





I just returned from a week of fashion shows and concerts in New York with Lauren, who unfortunately was pretty under the weather and battling the flu. But with the aid of our favorite mark. products and her fighting spirit, no one could tell! (Thank heaven for mark.!!)

We wanted to create looks that were her (now-famous) signature style: winged-out black liquid liner, glowy & bronzed apricot cheeks and nude lips, but add a few variations to mix it up. The look above was for VH1's Diva's concert so I added extra diva-drama with a thick & extended black line on her lower lash line (I used mark Get In Line in Painted Black that is her staple go-to product for her cat eyes, but this time used it on the bottom as well.) A trick to liquid liner is to steady your elbow on your vanity so the only pivot action comes from your wrist. Start with a thin line in the inner corners then press down a little harder as you extend the line outward (making the line thicker), ending a couple millimeters passed the eye.

For the 3.1 Phillip Lim show, I accented the inside corners of her eyes with i-Mark Custom Eye Shadow in Nomadic. Using a small eye shadow brush, dip it in the powder, press it gently in the inside corner of your eye in a circular motion then drag it 1/4 outward along your lower lash line:




For the Nanette Lepore show, I used Eyemarker Color On Line in Jet along her lower lash line. Draw a line like a marker starting at the outside corner of your lower lash line and end 3/4's inward:




For the Rebecca Minkoff show, I used Metalliner Eye Glam in Blue Chrome along her lower lash line. Again, sweep it like a pen in the method described above:




For the MTV VMA's, she wanted an all-nude matte face illuminated with hints of shimmer so I used Bronze Pro Bronzing Powder in Pro Glow and Dew Drenched Moisturlicious in Skinny Dip:





We also worked on an amazing photo campaign for mark. cosmetics featuring a few new products that you're going to DIE for (stay tuned!). Here's a shot from the m.Powerment campaign where I used Glow Baby Glow lip glosses in m.Powerment Peach and m.Powerment Gold (that Lauren and I helped develop with mark. and turned out to be soooo gorgeous!). 100% of the net proceeds go to the m.Powerment philanthropic initiative to break the cycle of dating abuse and partner violence:




Here are the mark. must-have products for Lauren's signature red carpet look that I have used on her religiously for two years:
Speedway in Honey all over the face, Glow Xpert in Candle Glo as a highlighter above her cheekbones, Get Bright Highlighter in Natural under her eyes and accenting the brow bone, Bronze Pro in Pro Golden to support her cheekbones, on her temples, along her hairline and under her jawline, a combination of Good Glowing Mosaic blush in both Love Rush and Hush Baby on the apples of her cheeks, Winkstick in Demure all over her eyelid, Get in Line Waterproof Liquid Liner in Painted Black along her upper lash line, winged up and out, a couple coats of Make It Big lash plumping mascara in Raven, Mini Mark-It Stick for Lips in Goldie Pearl all over her lips followed by a coat of Juice Gems in Juicy Fig.



Remember that make-up is temporary and if you mess up (applying liquid liner), merely wipe it off and try again! I promise if you practice you can definitely master it. Lauren applies mark. Get in Line liquid liner by herself 7 days a week! If you think it might take you a few tries, use mark. On The Edge liquid liner in Cleo because it isn't waterproof like Get In Line and easier to wipe off until you get it perfect. I had a blast on this trip with Lauren and I hope you have fun re-creating her looks.

All photos courtesy of WireImage and mark. Cosmetics.

11 comments:

Sherin said...

Wow. I've just discovered this website and love it. I'm a huge Lauren Conrad fan and absolutely love how she does her make up, so I can't wait to try all your 'how to's'.

leesha said...

I too am a huge Lauren Conrad fan. Thanks for sharing your makeup tips and how we can get Lauren's look. I love how you use mark cosmetics. It's affordable and easy to use.

Athina said...

I love Lauren Conrad's look. She always looks so pretty and polished. I also love the fact that her look is simple and she looks her age. Thanks for the tips!:)

Isabel said...

She looks utterly aaaaammmmaaaazzziiinngggggg!

Anonymous said...

Is Lauren tan or does she spray tan? Is it is spray what does she use?
Thanks!

My Fashion Frenzy said...

She looks great!!

Amy Nadine said...

She told me she uses Kate Somerville Tan Towels. Hope that helps!

mary-kate.james said...

lauren is really pretty x

nats! said...

what is the best foundation and powder if i have an acne problem?.... What is the one that lauren uses? can u tell me please :)

Amy Nadine said...

We love mark Get A Tint Tinted Moisturizer because it's oil-free but gives a nice, even and smooth finish. She wears it in Buff/Natural. We also love mark Mattnificent Powder in Natural Buff to help absorb any oil. xoxo

Amalie said...

you're really good! i have always been a huge fan of laurens make up. i really like the dress she's wearing to the 3.1 phillip lim show. do you know where it's from?

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Amy Nadine
Growing up in a political family in DC, Amy Nadine spent her childhood campaigning door-to-door and stuffing envelopes. But by 12, she already had subscriptions to Vogue & ELLE, and you could always find her on every bus with either her nose deep in the pages of beauty & fashion, or doing mini make-over’s on all the staff members. Since then, she has worked on Lauren Conrad, Krysten Ritter, Whitney Port, Jessica Stroup, Shenae Grimes, Shannon Doherty and AnnaLynne McCord, Jordin Sparks, George Clooney, Hugh Jackman, Denzel Washington, Patrick Dempsey, Khloe Kardashian & Jack Johnson, among others. Her work has appeared in Harper’s Bazaar, Cosmopolitan, InStyle, Seventeen, Glamour, ELLE Girl and Fitness, to name a few. In 2009 she developed two lip glosses for Mark Cosmetics after doing Lauren Conrad’s beauty campaigns for the brand. Amy Nadine is known for her intuitive ability to define and accentuate the natural beauty of every face she touches. She prides herself in being an expert in her field, always studying color trends, cosmetics formulations… anything & everything make-up-related, and pinches herself daily that she’s having a career out of one of her greatest passions.
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